Reflect Studio Branding
Designing Our Own Identity as a Collaborative Brand
We built Reflect Studio’s brand identity from the ground up—an essential move for a company that exists through merch collaborations. As a creative studio that partners with a wide spectrum of organizations, we needed a brand that wouldn’t overpower but rather adapt, support, and elevate the work we do with others.
Our approach centered on clarity and neutrality. We aimed for a clean and quiet visual language that feels effortless yet intentional.
Our team led the branding process, delivering a cohesive identity that included:
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A logo system built to be subtle, modern, and easily integrated
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A neutral color palette and clear typography that allows collaborators to shine
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Visual guidelines that prioritize functionality, modularity, and ease of use
Today, the Reflect Studio acts as a steady backdrop to all our projects—from global NGO campaigns to cultural collaborations—always consistent, always adaptable.
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